LOUPE ORGANICS
SERVICES | Digital Strategy, Creative Direction, Art Direction, Production
Loupe Organics, established as a clean beauty brand, needed a launch story that communicates its organic and effective formula structure.
We envisioned and brought to life campaign photos, films, and still-life photographs that created a distinctive visual world for the brand, setting it apart from competitors in the industry.
The launch plan we designed included a shooting plan inspired by the details of nature and everyday life for Loupe Organics, which launched with the slogan 'Home is you' and aimed to announce their product range designed for daily use.