A BOARD GAME CREATED TO START A REAL CONVERSATION AT TABLES FOR LOCAL-INDEPENDENT BOOKSTORE IN ISTANBUL, MINOA.
A BOARD GAME CREATED TO START A REAL CONVERSATION AT TABLES FOR LOCAL-INDEPENDENT BOOKSTORE IN ISTANBUL, MINOA.
SERVICES | Brand Identity & Naming, Digital Strategy, Art Direction, Creative Direction
Masa da Muhabbet is a board game designed to start conversations at tables in Minoa, a local-independent bookstore in Istanbul. It features engaging and humorous prompts that encourage players to share stories, opinions, and experiences, making it perfect for social gatherings and fostering meaningful interactions.
We offer a comprehensive service package that caters to all the creative needs of the Masa'da Muhabbet from Brand Identity & naming to creative direction.
Our role in the "Masa'da Muhabbet" project was to develope the brand identity and naming, devising the digital strategy, art direction, and providing creative direction for the Masa'da Muhabbet board game project.
STRATEGY TEAM
CREATIVE DIRECTION: Eylül Günaydınlar
PROJECT MANAGEMENT: Nazelin Akgün
ART TEAM
BRAND IDENTITY: Aleyna Öztürk, Sarp Atakan Çevik, Beyza Kandemir
